Strong performance for Support Your Local Chamber of Commerce Day
Many chambers celebrated Support Your Local Chamber of Commerce Day on Wednesday, October 18 by showcasing their mission, staff and programs while encouraging members to share stories, pictures and attend special events.
Chambers spend many resources on marketing and celebrating their members throughout the year, however, it's not very often they ask their communities to return the favor. This year, we saw a lot of both. Chambers creatively utilized #ChamberStrong in their content to promote themselves and their members.
Our analytics show the hashtag was mentioned over 466 times with more than 3,500 each for interactions, shares and likes. This is a big number and a reason to celebrate.
Let’s look at a few examples.
Social media was buzzing with content from so many organizations, making it difficult to pick just a few standouts.
Buffalo Niagara Partnership held an open house and received a $25,000 contribution:
Check out what all chambers were doing on our industry’s holiday by clicking the links below:
TikTok had some results as well, but opportunities remain on this platform to tell your stories. Send your thoughts about using TikTok in your marketing strategy to Katie Britt, ACCE’s director of communications and storytelling.
Chagrin Valley Chamber shared a member testimonial:
Gardner Chamber of Commerce and the City of Gardner made a proclamation:
Hilton Head Island-Bluffton Chamber of Commerce video asked members to use one word about membership to create an effective reel to use across channels:
Greater Fayetteville Chamber created several member testimonial videos published throughout the day to keep engagement high:
Athens-Limestone County Chamber of Commerce posted staff highlights:
A huge shoutout to all organizations who celebrated Support Your Local Chamber of Commerce Day with us.
We are #ChamberStrong.
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