"Funky Lip Action" and the Chattanooga Chamber
Those of us in the industry will disagree, but to those not "in the know", Chambers can have a stodgy image. We hear of more and more events, campaigns and programs that aim to change that perception though, and this new video from the Chattanooga Chamber is up that same alley.
The chamber, along with their partners at the Chattanooga Metropolitan Airport, has launched an off-beat new video to target high-tech individuals with a mind to starting new businesses. The video chronicles one such startup and their attempt to launch their new "kissing booth" app on the West Coast. The entrepreneur moves to Chattanooga and finds far fewer roadblocks in her path, saying the city made everything "literally perfect."
Though the colorful storytelling and off-beat tone of the video is certainly a different approach to economic development than what they've done in the past, the video helps to reach a new audience to promote both the airport and region as a place to bring new businesses.
Click here to read more.
Three health and wellness strategies your education and workforce agenda may be missing
As education and workforce development (EDWD) organizations are wrapping up annual strategic planning processes for 2016, many are still looking back on their plans wondering what is missing. Seasoned EDWD professionals know all too well that there is no silver bullet when it comes to improving education attainment and developing a talented and competitive workforce, and that various factors affect the talent pipeline; yet, the question of what will most significantly accelerate their organization’s annual goals will hover over their minds throughout the year.
So what could be missing—even from best practice models like cradle-to-career collective impact initiatives, which build cross-sectors partnerships to improve student outcomes? Chances are that what is missing is a comprehensive and well-balanced health and wellness agenda. At ACCE, we see a growing number of chambers of commerce that are championing health and wellness initiatives in their community, understanding that efforts to improve the talent pipeline work hand in hand with improving health.
What’s the connection?
You may be wondering just how critical a health and wellness action plan is to improving education attainment and workforce outcomes, and the correlation between the two is stronger than most of us realize. The Centers for Disease Control and Prevention (CDC) reports that losses in productivity due to worker illness and injury costs U.S. Employers $225.8 billion annually, equal to $1,685 per employee, enough to significantly impact a business’s bottom line. One study, conducted by the nonprofit Health Enhancement Research Organization, even suggests that best-practice workplace wellness practices are linked to better corporate performance (read more at SHRM.org). These findings help us to understand how deeply health affects our workforce.
What is also interesting is that, on the flip side, EDWD significantly impacts health outcomes. The Robert Wood Johnson Foundation created an excellent Better Education = Healthier Lives infographic, which demonstrates how an individual’s health is greatly shaped by their socioeconomic factors, such as education and income. It states that “Each additional year of schooling represents an 11% increase income. High earnings increase access to healthier food and safer homes, and can even lower uncertainty and stress.”
Recognizing that you cannot advance one agenda without the other, ACCE has identified the following three opportunities for chambers of commerce to incorporate health and wellness strategies into their EDWD efforts.
- Ensuring Children Are Ready to Learn: Chambers of commerce are uniquely poised to work with key education stakeholders and community service providers to ensure that young children receive the quality education and wellness care they need to be healthy and ready to learn by the time they reach kindergarten. By focusing on a community’s youngest residents, a chamber can not only ensure children are set on a positive trajectory to succeed in school and career, but also instill effective wellness habits that will shape their future health—and as an added bonus, help develop a talented and productive workforce capable of competing in the 21st century global market.
- Promoting Workplace Wellness: With direct access to the business community, chambers of commerce can provide employers with the support and guidance needed to implement innovative and effective programs and workplace policies that encourage employees to adopt healthier lifestyles. The benefits of workplace wellness programs far outweigh their cost, and more and more employers are finding that, in addition to helping employees adopt healthy work-life habits, these programs produce more productive employees, help attract and retain talent, build staff morale, combat employee absenteeism, minimize staff turnover and reduce healthcare costs for employers.
- Building a Healthy Community Culture: Chambers of commerce already champion opportunities to raise the quality of life for their residents, knowing their members will prosper as a result. These organizations—which typically represent diverse sectors of the community, including business, non-profit, education, and health and government entities—can offer opportunities for their members to participant in events and/or councils that are focused on improving community health. Strong community health can be the tipping point towards economic vitality and equitable prosperity, fulfilling a chamber’s vision for its community.
Where to start?
For ACCE members looking to develop or expand an education and workforce development agenda that is inclusive of health and wellness, ACCE’s Education Attainment Division has pulled together excellent examples of chamber-led health and wellness initiatives and created a series of communication briefs, which are available on the division’s Workforce Wellness and Community Health Chamberpedia page. The division will be also be providing on-going technical assistance throughout the year and developing additional resources with an expanded online library of health and wellness resources to come this spring, as well as in-person support and education-and-workforce-development-related sessions at ACCE’s 2016 Annual Convention August 9-12 in Savannah, GA.
To learn more about these resources or to share how your organization is championing health and wellness, please contact Analidia Blakely, Education Attainment Division Manager, via email at firstname.lastname@example.org.
Chamber Foundation QuickPoll - Results Available
The vast majority of respondents to our recent QuickPoll on Chamber Foundations either currently manage a 501(c)3 foundation or have one in the works. The results provide details on foundation missions, funding, and staffing - as well as some good advice from your chamber peers. Some highlights:
"Establish foundation governance that shows independence from your Chamber board. Establish a clear financial firewall between the Chamber and your foundation so that the IRS will not consider your foundation to be a supporting organization for your Chamber activities. Supporting organizations under 509(a) cannot receive grant funding from private foundations. Create strong contractual documents for rental of space and allocation of costs for staff time and network resources, etc. Draft your mission very broadly before submitting form 1023 to the IRS. Think big picture in allowing enough leeway to include programs or initiatives you may want to incorporate years down the road. You do not want to have to resubmit to the IRS when you expand your focus later."
"Talk with other chambers who have already gone through this process. Use the ACCE & WACE resource library. Ask everyone you know about nonprofits. We launched our foundation 3 years ago and at that time it was difficult to find chambers that had active or successful foundations. Do not give up, keep asking, and push forward."
"Be in it for the long haul."
Thanks to all who participated! For more information and resources related to Chamber Foundations, please see our Chamberpedia page on the topic.
(The full list of ACCE QuickPolls is available here.)
Family United… With a Lot of Help
As a member of ACCE and a service provider for the chamber industry for eight years, we’ve always experienced great service from our counterparts serving in the chamber industry. But recently, Central Holidays West went beyond the definition of customer service.
I’ve traveled with Central Holidays West on a few European trips, and they always deliver what they advertise and more. Last November, when a group of ACCE members traveled to Sicily, was no exception. The itinerary allowed plenty of free time to explore on our own, but there were also interesting excursions and guided tours that gave us a taste of the island. We picked and pressed olives, enjoyed a home-cooked meal in a tiny villa, and climbed Mt. Etna for the season’s first snowfall.
But the “above and beyond” moment I have to share was a highly personal experience. Both of my grandparents are from Sicily and, although we’ve never met, I still have family on the island. My dream for this trip was to meet some of my relatives for the first time. My Sicilian relatives were a couple hours’ drive away and I doubted that I could pull off a visit, particularly without disrupting the group’s experience. But I asked our amazing tour guide Lorenzo Tarzia anyway, to see if it might be possible.
Within an hour, Lorenzo met me in the hotel lobby and told me that a car would pick me up in the morning and drive me to the small, out-of-the-way village where my relatives lived. I would then be able to meet up with the rest of the group later in the day.
“Really?” I asked. “Yes,” he replied, “you’re all set.”
This was a "bucket list" item for me and he’d made it possible in an hour. I was blown away. This guy is amazing!
As promised, the next morning Sebastian from “Sicily with Sebastian” arrived at the hotel in a beautiful new Audi. Lorenzo was there, like a father watching a daughter leave for prom, to make sure I was all set. Sicilian-born Sebastian speaks fluent English and knows every spot on the island and its history. Besides being a historian, he’s also an avid photographer. Throughout our two-hour excursion he’d pull over at one amazing vista after the next, making sure I didn’t miss any photo opportunities.
When we arrived at my relatives' business to meet them for the first time, Sebastian acted as an interpreter and photographer. We spent 4-5 hours touring the village and saw where my grandparents lived, went to school and church. By the time we left, Sebastian and I both felt like family. A couple of hours later I was back with Lorenzo and the group.
Central Holidays West and their local connections made this a trip of a lifetime for me. Thank you Ian, Kent and Lorenzo for making this a trip I will cherish the memories from for the rest of my life!