The Award for Best Chamber Staff Webpage
The part of my job I love most is visiting our members (that’s you) in their offices. I love seeing your communities and the command centers where you make things happen. Before I visit, I always dig around your website. While I’m scoping your online presence, I always check out your staff webpage.
Most of you have a webpage listing all staff. Many of you include staff position descriptions and/or bios, some also include photos. But a few of you go the extra mile and inject genuine humor and personality into your staff listing page. Those chambers are in the running for Ian’s (unofficial) Best Staff Webpage Award.
The Greater Durham Chamber of Commerce has long had my favorite staff listing page. The headshots for Casey, Sheena, John, Jackie and the team are the perfect blend of fun and professional. Descriptions of their roles are clear and concise yet wonderfully playful. When you can click to learn more you get answers from everyone on staff to great questions like: “if you could possess any super power, what would it be?” and “as a child, what did you want to be when you grew up?”
I would have named the Durham Chamber undisputed winner of Ian’s (unofficial) Best Staff Webpage Award, until my recent swing through central Florida. There are a couple more that deserve consideration.
The Ocala/Marion County Chamber and Economic Partnership has given their staff listing page a kick with cool blue tone headshots, direct links to all staff’s LinkedIn and Twitter feeds, and quirky (often funny) insights about each member of the team. Communications Director Jarod Kintz authored these short quips and wasn’t afraid to push the envelope.
The St. Petersburg Area Chamber also deserves a nod for their super cool staff portraits in lieu of traditional headshots. The drawing of chamber president and CEO Chris Steinocher is probably my favorite. I guess the red eyes come from lots of late nights and early mornings.**For more on the organization and artists that supplied the staff portraits, check out www.creativeclay.org
I’m not the only chamber website visitor who delights in some humor and personality. Where better to show it than on your staff listing page? After all, you chambers are run by individuals with fascinating skills, hobbies and lives. If your staff page is bland, why not take a hint from Durham, Ocala and St. Petersburg and liven it up a little!
Think your chamber’s staff page is a contender for Ian’s (unofficial) Best Staff Webpage Award? Leave a comment with a link and tell me why.