Creating Pride of Place in Saratoga
Saratoga has built it and now they want you to come and see it—and take home ideas for your own community! In April the Saratoga County Chamber of Commerce will host a conference: “Experience Saratoga Springs – How to Create a Vibrant Downtown.” This two-day event (April 3-4) will showcase Saratoga Springs and explain how it has become one of the most vibrant downtowns in America. The event is the first of its kind for the chamber, and it’s being presented with help from the mayor, the City Center, and the Saratoga Convention and Tourism Bureau.
According to Todd Shimkus, CCE, president of the Saratoga Springs Chamber, the keynote presentation by Sally Hogshead at last year’s ACCE convention inspired the chamber to structure this conference as an experiential learning event. “This past summer at the ACCE national leadership conference, I saw a presentation by Sally Hogshead on how organizations can be fascinating,” said Shimkus. “From that session, we transformed our plans for this conference from one where people interested in downtown development sit in an auditorium and listen to expert speakers to one that is more captivating, engaging and fun. Our three unique and separate conference experiences, and the assignment of local personal escorts, will enable attendees to really see, feel and taste (because of the Springs) the vibrancy of our downtown and to learn how the actions our community took to rebuild our downtown over many years can be replicated.”
Conference attendees – including economic developers, city planners, downtown business association leaders, chamber executives, and others – will be organized into small groups of between 12 and 20, and a personal escort will be assigned to each group. Participants will have the choice of three unique “experiences” where they will stay overnight in one of three different hotels, dine at select local restaurants, visit with retailers and meet with different local leaders depending upon the experience they select. The “Spa-Set” experience will focus on how cities can attract upscale residents, tourists and development to their downtowns. The “Saratoga Adventure Awaits” experience will explore how cities can attract young professionals to live and visit their downtowns. The “Saratoga Community” experience will delve into details of how local people can rebuild their downtowns one project at a time through public-private partnerships. Along with the experiences, the conference will include a few general assemblies with panel presentations led by local experts.
For more information about the conference or to register, visit: www.expericencesaratogasprings.com.