"Funky Lip Action" and the Chattanooga Chamber
Those of us in the industry will disagree, but to those not "in the know", Chambers can have a stodgy image. We hear of more and more events, campaigns and programs that aim to change that perception though, and this new video from the Chattanooga Chamber is up that same alley.
The chamber, along with their partners at the Chattanooga Metropolitan Airport, has launched an off-beat new video to target high-tech individuals with a mind to starting new businesses. The video chronicles one such startup and their attempt to launch their new "kissing booth" app on the West Coast. The entrepreneur moves to Chattanooga and finds far fewer roadblocks in her path, saying the city made everything "literally perfect."
Though the colorful storytelling and off-beat tone of the video is certainly a different approach to economic development than what they've done in the past, the video helps to reach a new audience to promote both the airport and region as a place to bring new businesses.
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