Education Attainment Division
Helping Students Map Career Paths
This post was authored by Robin Willis, Associate Vice President, Talent Pipeline Strategies at the Charleston Metro Chamber of Commerce.
As Chambers, we are all experiencing tremendous workforce strain in our communities. Just like you, we are hearing members express serious concern over finding and keeping skilled talent.
The Charleston metro region is the 75th largest metro in the county but ranks in the top 10 for job growth. We’ve evaluated the data and have projected there will be 35,000 new jobs in our region in the next 5 years.
Our Talent team works directly with school district leaders, guidance counselors and teachers. As we have communicated the local skills gaps data we noticed another cause for concern: students and parents were experiencing information overload. Instead of using the data to choose a high demand career path, they were lost in a sea of opportunity—hundreds of certificate or degree options in our market alone. Students needed simplified information that showed them there are multiple, but not infinite, pathways in high demand industries that can lead to a career with high potential for growth.
Enter a new publication called Mapping Your Path. It highlights several pathway options in six of our region’s high demand industries. Each pathway has been validated by 17 of the region’s leading employers. Students, or adults reentering or changing careers, can see starting and stopping points from Certifications to Associates Degrees through Masters Degrees.
School districts have embraced the information—giving print and electronic versions to students and parents as part of state-mandated planning meetings with school counselors. We envision producing an updated version with live online links, and ultimately the development of a mobile-enabled portal.