ACCE Membership Development Division

February 2015

Newsletter Contents

  • Chairman's Message
  • New Leadership
  • Circle of Champions Programs
  • Get to Know HERO

About the Division

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Chairman's Message Chad Hamman

Are Your Millennials Ready to Lead?

According to the U.S. Census Bureau, each year one million millennials (born from 1977-97) enter the U.S. workforce. By 2020, almost 40 percent of our workforce will be millennials. A recent study by the Association for Talent Development concluded that "millennials are technologically adept and socially networked, but not necessarily socially savvy. They are highly qualified in technical skills, but they need to work on other competencies, particularly diplomacy, communication, listening, patience, and relationship building."

Many chambers have been hiring millennials for several years. But what are we doing to prepare our millennials to lead within our chambers? Have you promoted a millennial or hired one for a key leadership position? Chambers have been involved with young professional and leadership programs for decades. Usually these programs are run for the benefit of employees at our member companies.

I encourage you to collaborate with your millennials to put together individual professional development plans for them. Even if you don't have a large budget to invest in training, it would be extremely helpful to have a written plan. At a minimum, such a plan would require you to check in frequently with your millennials to provide coaching or mentoring opportunities that millennials are hungry for—even if they won't admit it. Just like a business plan is important for a business, a professional development plan will help your millennials find their own pathway to success.

Chad Hamman
Chair, Membership Development Division Advisory Board
Senior Director, Membership Sales & Service, Council of Smaller Enterprises (COSE)

P.S. Please take a few minutes to complete ACCE's online Membership Services Survey if you haven't done so already. Survey results will be made available to participants, and will help ACCE plan information and training opportunities on membership development topics. Survey responses are due by Feb. 17.

Welcome to Our New Leadership!  

It is with great pleasure that we welcome Chad Hamman, senior director of the Council of Smaller Enterprises (COSE) as our new Membership Development Division chair and ACCE board member, and Ruth Littlefield, senior vice president, membership development and relations of the Tulsa Chamber, as our chair-elect and vice chair, sales.

Chad HammanChad Hamman joined the Greater Cleveland Partnership/COSE as senior director, membership sales and service, in March 2014, bringing his high-level experience and passion for membership development work to Cleveland. From 2010 to 2014, he served as vice president of membership at the Greater Akron (Ohio) Chamber. Chad has been an advocate and volunteer for several local non-profit organizations, including serving on the boards of the Leukemia & Lymphoma Society of Northern Ohio and Junior Achievement of North Central Ohio.

Ruth LittlefieldRuth Littlefield, CCE, is the senior vice president of membership development and relations of the Tulsa Regional Chamber. She was president of the Jenks, Okla., Chamber and was the membership development director at the Campbell County Chamber in Gillette, Wyo. She is a graduate of U.S. Chamber Institute of Organizational Management and currently serves as a member of the U.S. Chamber Institute for Organizational Management Winter Board of Regents.

ACCE is also pleased to introduce its new new manager, professional development and programs, Susan McGuire. Susan also is the staff liaison for the Membership Development Division. If you have any questions about ACCE's membership development offerings or suggestions for trainings, webinars, on-line resources or e-courses for chamber membership professionals, email Susan at

Circle of Champions Programs

Excitement is building for ACCE's National Sales Training presented by the Circle of Champions, which will take place in sunny San Diego, March 26-27. Participants will discover new approaches to selling and will get tools and tips from the experts to reach and surpass membership sales goals. Check out the website for our conference schedule, session information and speaker bios.

A room block is available at the Omni San Diego Hotel, where all the sessions will take place. Discounted hotel rates end on March 3.

Sales Contest

Check out the current standings in this year's Sales Contest; Quarter 1 and 2 results are posted online. Congratulations to everyone for a great sales during the first half of the contest year. The sales contest is open to all members directly responsible for the sale of chamber memberships. If you would like to sign up or know a membership specialist who would be interested in participating, see this page for more information.

Quarter 3 numbers are due on March 8 for the period covering Dec. 1-Feb. 28, and may be submitted here.

Winners will be announced at our 2015 convention in Montreal. Keep up the good work everyone!

Lifetime Achievement Awards

The 2015 deadlines and application are now online. The deadline to submit your sales figures, number of personal sales, and dollar amount (through May 31, 2015) is June 3, 2015. The award categories are:

  • Bronze: 500 sales or $175,000 in sales
  • Silver: 750 sales or $300,000 in sales
  • Gold: 1000 sales or $500,000 in sales
  • Platinum: 1250 sales or $750,000 in sales
  • Million Dollar Circle: $1 million in sales
  • Diamond: $1.5 million in sales

Get to Know HERO

Your ACCE login (<<SSA_LOGIN>>) and password (<<SSA_PASSWD>>) are required to access some HERO pages.

For a quick review or introduction to ACCE's online membership resources, take a look at the recent recorded webinar on Membership Management Resources. Learn how your job can be made easier with ACCE's online resources for membership management, including orientation, retention, recruitment, sales, referrals, dues models, and more. The webinar also explains the new Dynamic Chamber Benchmarking Survey platform, as well as how to access ACCE's membership development events, programming, networking, news, and more.

Here are some other popular links! You'll need your ACCE username and password for many of these resources.

  • The HERO portal is the starting place for your research and information needs. Email if you have a question or would like to schedule an individual e-tour of ACCE's website for your chamber.
  • Check out the Dynamic Chamber Benchmarking tool. It's FREE to ACCE members. You'll have access to membership statistics such as Member Retention in Accounts and Dollars, First Year Retention, Market Penetration, Member Distribution by Industry, Revenue per Member, Average Member Dues Investments, and Tiered Dues data. You'll need to login with your ACCE username and password, and then add your data for Fiscal Years 2012, 2013, and 2014 for each survey section. FREE comparisons and reports are available 24/7. Learn more by consulting the Research Overview sections or email the HERO team.
  • The ACCE e-Tour recorded webinar is a quick trip through all of ACCE's online resources. If you didn't have a chance to take this tour with us live, click here for a recording and our new ACCE Fast Facts Guide.
  • Review the Membership Management Chamberpedia section for new and updated resources on dues models, membership recruitment and retention, sales department management, and more.
  • The HERO team seeks documents to grow our samples categories. Send your as email file attachments to


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