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Economic Development Campaign - Tulsa Regional Chamber

2018 ACE Award of Excellence

The Tulsa Regional Chamber wanted to develop and execute a lead generation marketing campaign to drive increased inquiries for business relocation proposals. To accomplish this, the Chamber partnered with member firm Gitwit Creative, a digital agency based in Tulsa. The intended audience for this campaign was site selectors for industries targeted within the Chamber-led Tulsa’s Future regional economic development plan. The campaign goal was to build a marketing funnel that would engage site selectors and shift perceptions about Tulsa, eventually generating increased proposal requests.

Date: November 12, 2018
Organization: Tulsa Regional Chamber
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Runner Up! America's Happiest Seaside Town Poster - Orleans Chamber of Commerce

2017 ACE: Award of Excellence

This poster is for a marketing campaign to garner votes for Coastal Living Magazine's contest to name America's Happiest Seaside Town for 2017. Orleans finished as the runner up in the national contest. See also the postcard and video.

Date: October 29, 2017
Organization: Orleans Chamber of Commerce
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Runner Up! America's Happiest Seaside Town Postcard - Orleans Chamber of Commerce

2017 ACE: Award of Excellence

This postcard is for a marketing campaign to garner votes for Coastal Living Magazine's contest to name America's Happiest Seaside Town for 2017. Orleans finished as the runner up in the national contest. See also the poster and video.

Date: October 29, 2017
Organization: Orleans Chamber of Commerce
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New Image Campaign: Synopsis - Greater New Braunfels Chamber of Commerce

2016 ACE: Award of Excellence

People often think chambers are stuck in the routine of doing the same thing year after year and because of this cycle, the public perception of the organization can become stale and uninspiring. In 2015, the Greater New Braunfels Chamber of Commerce embarked on a movement to revitalize the Chamber’s image and show that we are constantly progressing to better serve the community and our members.

Date: December 26, 2016
Organization: Greater New Braunfels Chamber of Commerce
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Updating the Chamber Image 2015 Marketing and Communications Strategy - Greater New Braunfels Chamber of Commerce

2016 ACE: Award of Excellence

In 2015 the Greater New Braunfels Chamber of Commerce embarked on a multi-faceted campaign to update the organization's image. This marketing and communications initiative employed a broad approach to utilizing several different marketing and communications tactics to maximize the local reach.

Date: December 26, 2016
Organization: Greater New Braunfels Chamber of Commerce
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Strategic Communications Plan 2015-18 - Greater New Braunfels Chamber of Commerce

2016 ACE: Award of Excellence

The purpose of this plan is to establish consistent messaging through the creation of a brand theme and targeted value propositions, and provide the strategies to communicate that messaging and market the Greater New Braunfels Chamber of Commerce. The Strategic Communication Plan will serve as the guiding map for internal and external communication, including communication goals and objectives, audiences, messages, media, responsibility assignments, measurements and evaluation.

Date: December 26, 2016
Organization: Greater New Braunfels Chamber of Commerce
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Website Redesign - Greater Oklahoma City Chamber of Commerce

2016 ACE: Award of Excellence

The Oklahoma City Convention & Visitors Bureau staff launched a new campaign in 2014 to showcase Oklahoma City as a thriving, energetic city with a variety of activities for all ages and interests. The redesigned and refreshed website is a crucial component of this as it allows potential regional, national and international visitors to get a glimpse at Oklahoma City from afar. The site has several audiences including meeting planners, group travel leaders, media, tourists and residents. Meeting planners, group travel leaders and media were each highlighted in a separate navigation making it easier for these groups to find the invehicle for the Convention and Visitors Bureau to showcase area attractions and businesses and give potential visitors a complete look at Oklahoma City.

Date: December 21, 2016
Organization: Greater Oklahoma City Chamber of Commerce
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Enrich: Your Artistic Spirit Video - Beaufort Regional Chamber of Commerce

2016 ACE: Award of Excellence

Once you get a glimpse of the Enrich campaign videos of Beaufort, Port Royal and the Sea Islands, you will want to visit and experience it for yourself. After launching a branding survey several years ago, the results yielded that visiting our destination is "enriching". With this strong research, the Chamber launched a new campaign, logo, website and videos to support the enrichment theme. Enrich: Your Collection, Enrich: Your Surroundings and Enrich: Your Artistic Spirit are all part of our newest video campaign, showcasing our beautiful destination.

Date: December 20, 2016
Organization: Beaufort Regional Chamber of Commerce
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100th Anniversary Centennial Celebration - Laredo Chamber of Commerce

2016 ACE: Award of Excellence

In honor of The Laredo Chamber of Commerce's 100th Anniversary, the organization developed a strategic, fully integrated marketing campaign. The goal of the campaign was to re-brand the Chamber as a "strong" business organization in the community.

Date: December 19, 2016
Organization: Laredo Chamber of Commerce
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"Choose Barrow" Economic Development Authority Video - Barrow County Chamber of Commerce

2016 ACE: Award of Excellence

The Barrow County Chamber of Commerce and Economic Development had an opportunity to show 36 site planners why they should relocate businesses to Barrow County. Ten other communities were competing for their attention, so we had to ensure our community stood out in 30 minutes or less. We created a three-screen, 12-minute video -- “Choose Barrow” -- to capture the sights, sounds, and images of Barrow County.

Date: December 18, 2016
Organization: Barrow County Chamber of Commerce
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