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Taking People with You: The Only Way to Make Big Things Happen

by David Novak

Yum! Brands CEO David Novak learned long ago that you can’t lead a great organization of any size without getting your people aligned, enthusiastic, and focused relentlessly on the mission. But how do you do that? There are countless leadership books, but how many will actually help a Taco Bell shift manager, a Fortune 500 CEO, a new entrepreneur, or anyone in between? Over his fifteen years at Yum! Brands, Novak has developed a trademarked program—Taking People with You—that he personally teaches to thousands of managers around the world. He shows them how to make big things happen by getting people on their side. No skill in business is more important. And Yum!’s extraordinary success (at least 13 percent growth for each of the last ten years) proves his point.
 

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The 5 Best Tools to Find Your Dream Career

by Molly Fletcher

In The 5 Best Tools to Find Your Dream Career, Fletcher offers practical, take-charge advice that will empower you to act as your own agent, land your dream job and achieve your best career. The book lays out a step-by-step guide and reveals the five tools you must develop to play in the big leagues of any industry.

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The Impact Triangle: The 3 Essentials to Accelerate Your Nonprofit Enterprise

by Cindi Phallen

The Impact Triangle offers solutions to common challenges for even the most successful enterprises - Planning, Building strong boards, Fundraising, and Staff management.

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The New Geography of Jobs

by Enrico Moretti

We’re used to thinking of the United States in opposing terms: red versus blue, haves versus have-nots. But today there are three Americas. At one extreme are the brain hubs—cities like San Francisco, Boston, and Durham—with workers who are among the most productive, creative, and best paid on the planet. At the other extreme are former manufacturing capitals, which are rapidly losing jobs and residents. The rest of America could go either way. For the past thirty years, the three Americas have been growing apart at an accelerating rate. This divergence is one the most important developments in the history of the United States and is reshaping the very fabric of our society, affecting all aspects of our lives, from health and education to family stability and political engagement. But the winners and losers aren’t necessarily who you’d expect.

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The Nonprofit Policy Sampler, Third Edition (PDF)

The Nonprofit Policy Sampler, Third Edition (PDF)

by BoardSource

For nonprofit organizations, policies are tools for setting priorities, making decisions, and defining and delegating responsibilities. Too often, policies are created to ensure a bad decision made during a crisis is never repeated. But policy-making need not be reactive. Boards that practice proactive policy-making can save themselves a great deal of anguish in a crisis situation that demands an immediate response. The Nonprofit Policy Sampler is designed to help.

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The Power of Negative Thinking: An Unconventional Approach to Achieving Positive Results

by Bob Knight and Bob Hammel

Norman Vincent Peale’s The Power of Positive Thinking, a classic bestseller, has inspired an optimistic perspective for millions of Americans. Now, in an inspirational and entertaining rebuttal, the legendary basketball coach Bob Knight explains why “negative thinking” will actually produce more positive results, in sports and in daily life. Coach Knight, the second-winningest coach in NCAA history with 902 victories, explains that victory is often attained by the team that makes the fewest mistakes. His coaching philosophy was to instill discipline by “preparing to win” rather than hoping to win. That meant understanding the downside and drilling his teams to prevent the things that could go wrong. And when his teams did win, he made sure they didn’t dwell on their success, but rather looked immediately to the challenges of the next game. He applies this lesson to business strategy as well.

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Turn the Ship Around!: A True Story of Turning Followers into Leaders

by David Marquet

“Leadership should mean giving control rather than taking control and creating leaders rather than forging followers.” No matter your business or position, you can apply Marquet’s radical guidelines to turn your own ship around. The payoff: a workplace where everyone around you is taking responsibility for their actions, where people are healthier and happier, where everyone is a leader.

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Win-Win for the Greater Good

by Bruce W. Burtch

Win-Win for the Greater Good is the most comprehensive "how-to" guidebook on building highly successful partnerships between the for-profit, nonprofit, education and/or government sectors. Learn how to ignite the revenue and reputation of all your stakeholders while creating a greater good for society. With over 35 years of in-the-trenches work in creating innovative, record-breaking cross-sector partnerships, author Bruce Burtch has helped Fortune 500 corporations and local businesses, national, regional and local nonprofits, education districts and governmental agencies.

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Without Reservations: How a Family Root Beer Stand Grew into a Global Hotel Company

by J.W. "Bill" Marriott Jr.

In Without Reservations, global business leader and hotel industry icon J.W. “Bill” Marriott, Jr., shares both the story of and the recipe for the success of Marriott International, one of the world’s leading hotel companies. The company began with one family-run root beer stand and grew over eight decades, through his leadership, into a global corporation that is widely respected for the business it does and the way it does business. In 1964, on the eve of being named president of the company, Marriott’s father, founder and then-CEO J. Willard Marriott, Sr., tucked a letter in his 32-year-old son’s desk drawer. The letter contained insights and guideposts that proved invaluable as Bill Jr., blazed the trail not only for his company, but for the hospitality industry as well. The letter, printed in this book, provides timeless advice for any person in any business who aims to achieve success. Without Reservations is a compilation of engaging stories that takes the reader behind the scenes as events and decisions unfold.

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10 Lessons for Cultivating Member Commitment: Critical Strategies for Fostering Value, Involvement, and Belonging

by James Dalton and Monica Dignam

How individuals determine value is a deciding factor on whether they choose to join an organization. Yet, the extent to which members are engaged depends on their sense of belonging to a community--and the association's ability to consistently deliver value through the membership experience.

10 Lessons for Cultivating Member Commitment: Critical Strategies for Fostering Value, Involvement, and Belonging draws membership-strategy insight from key findings of ASAE research into what factors go into an individual's membership decisions. The critical decision to belong, rather than merely join, happens when that first-year member gets a membership renewal invoice--making the experience the individual has during year one critical. Using data from more than 16,000 individuals' responses, this book shares the overall perceptions of the value associations provide, the environmental conditions that most affect members' expectations, the benefit of clear and compelling membership benefits listings, and more. Most importantly, it identifies the key lessons that are essential to membership-development strategy.

Leverage each staff and volunteer position within the organization to help get members to respond 'yes' to their next renewal notice. Motivate board members to customize their efforts cultivating committed members according to what those particular audiences perceive to be important, particularly when appearing to younger generations. Break down silos so that all program managers and committee leaders--and not just member services--are involved in delivering results. And, enlist your CEO to be a daily champion for membership retention efforts.
This book is a must-have for any association leader looking to better understand what influences someone's loyalty after joining an organization.

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