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LABI 2015 Legislative Scorecard: Website - Louisiana Association of Business & Industry

2016 ACE: Award of Excellence

LABI created labi.org/scorecard as part of the multimedia advertising campaign for the 2015 Legislative Scorecard. The webpage provides more information on key issues spotlighted in the scorecard and provides an opportunity for individuals to view legislators'  historical voting records. Following the release of the scorecard, LABI published the scorecard on its homepage for a period of three months.

Date: August 15, 2016
Organization: Louisiana Association of Business & Industry
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LABI 2015 Legislative Scorecard: Member E-Newsletter - Louisiana Association of Business & Industry

2016 ACE: Award of Excellence

LABI gained support for the 2015 Legislative Scorecard campaign through many communications vehicles including its member e-newsletter, blog and social media pages. LABI featured the 2015 Legislative Scorecard in its July 14 member e-newsletter distributed to 3,198 subscribers.

Date: August 15, 2016
Organization: Louisiana Association of Business & Industry
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LABI 2015 Legislative Scorecard: Presidentís View Blog - Louisiana Association of Business & Industry

2016 ACE: Award of Excellence

LABI gained support for the 2015 Legislative Scorecard campaign through many communications vehicles including its member e-newsletter, blog and social media pages. LABI featured the 2015 Legislative Scorecard in the blog post, "Knowledge is Power," by LABI President Stephen Waguespack posted on July 13, 2015. In addition to posting The President's View to LABI's website, it is distributed to 3,201 subscribers.

Date: August 15, 2016
Organization: Louisiana Association of Business & Industry
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LABI 2015 Legislative Scorecard: Social Media Posts - Louisiana Association of Business & Industry

2016 ACE: Award of Excellence

LABI gained support for the 2015 Legislative Scorecard campaign through many communications vehicles including its member e-newsletter, blog and social media pages. LABI featured the 2015 Legislative Scorecard on its Facebook (/LABIForLa) and Twitter (@LABI_Biz) pages. LABI posted a total of 21 messages during the ACCE ACE Awards eligibility timeframe.           

Date: August 15, 2016
Organization: Louisiana Association of Business & Industry
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LABI 2015 Legislative Scorecard: Google Analytics Statistics - Louisiana Association of Business & Industry

2016 ACE: Award of Excellence

This Google Analytics report analyzes LABI website traffic from July 14-December 31, 2015 and provides statistics on audience, sessions, and page views.

Date: August 15, 2016
Organization: Louisiana Association of Business & Industry
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LABI 2015 Legislative Scorecard: Advertising Campaign - Louisiana Association of Business & Industry

2016 ACE: Award of Excellence

An advertising campaign was placed on the conservative blog, The Hayride, to draw attention to the 2015 Legislative Scorecard. LABI placed three creative pieces on the Hayride's homepage from July 14-Aug. 16, 2015. Every ad directed audiences to visit a new webpage – labi.org/scorecard – designed to provide voters with valuable information and direction in advance of the fall elections.

Date: August 14, 2016
Organization: Louisiana Association of Business & Industry
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Partnership Brand Standards: Welcome to Greater Des Moines - Greater Des Moines Partnership

2016 ACE: Grand Award

The Greater Des Moines Partnership took on a complete brand relaunch heading into 2016, coinciding with a move into The Partnership's new office space. Elements of the brand refresh touched every part of the organization and hit on every piece of marketing, public relations and general communications elements that we have, encompassing a wide spectrum of details from updating The Partnership's logo to updating internal voicemail scripts. This infographic provides basic information about the Greater Des Moines population, workforce, location, and transportation options. It also includes a map of the metro area.

Date: August 5, 2016
Organization: Greater Des Moines Partnership
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Partnership Brand Standards: Data Centers Sheet - Greater Des Moines Partnership

2016 ACE: Grand Award

The Greater Des Moines Partnership took on a complete brand relaunch heading into 2016, coinciding with a move into The Partnership's new office space. Elements of the brand refresh touched every part of the organization and hit on every piece of marketing, public relations and general communications elements that we have, encompassing a wide spectrum of details from updating The Partnership's logo to updating internal voicemail scripts. This infographic provides data and statistics about the Des Moines data center industry.

Date: August 5, 2016
Organization: Greater Des Moines Partnership
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Partnership Brand Standards: Logistics Sheet - Greater Des Moines Partnership

2016 ACE: Grand Award

The Greater Des Moines Partnership took on a complete brand relaunch heading into 2016, coinciding with a move into The Partnership's new office space. Elements of the brand refresh touched every part of the organization and hit on every piece of marketing, public relations and general communications elements that we have, encompassing a wide spectrum of details from updating The Partnership's logo to updating internal voicemail scripts. This infographic provides data and statistics about the Des Moines logistics and transportation industry.

Date: August 3, 2016
Organization: Greater Des Moines Partnership
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Partnership Brand Standards: Advanced Manufacturing Sheet - Greater Des Moines Partnership

2016 ACE: Grand Award

The Greater Des Moines Partnership took on a complete brand relaunch heading into 2016, coinciding with a move into The Partnership’s new office space. Elements of the brand refresh touched every part of the organization and hit on every piece of marketing, public relations and general communications elements that we have, encompassing a wide spectrum of details from updating The Partnership’s logo to updating internal voicemail scripts. This infographic provides data and statistics about the Des Moines advanced manufacturing industry.

Date: August 3, 2016
Organization: Greater Des Moines Partnership
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