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2014 Annual Report - Little Rock Regional Chamber of Commerce

2015 ACE: Award of Excellence

Debuting at the Chamber’s Annual Meeting, the Little Rock Regional Chamber of Commerce’s Annual Report reaches the region’s highest level of business leaders and super influencers at the region’s premier business event. The 2014 Annual Report is the story of how our more than 2,000 member businesses shaped their future and the future of the Little Rock region over the last 12 months. The publication is used throughout the year to market the organization, as well as the entire metro Little Rock region. The annual report is available for online viewing 365 days a year at http://online.fliphtml5.com/cvqq/nhbg/.


Date: July 11, 2015
Organization: Little Rock Regional Chamber of Commerce
Chamber Website: http://www.littlerockchamber.com
City: Little Rock, AR
Community Peer Group: Metro Cities
Revenue Category: $2,000,001 and up

2014 Annual Report - Little Rock Regional Chamber of Commerce

Debuting at the Chamber’s Annual Meeting, the Little Rock Regional Chamber of Commerce’s Annual Report reaches the region’s highest level of business leaders and super influencers at the region’s premier business event. The 2014 Annual Report is the story of how our more than 2,000 member businesses shaped their future and the future of the Little Rock region over the last 12 months. The publication is used throughout the year to market the organization, as well as the entire metro Little Rock region. The annual report is available for online viewing 365 days a year at http://online.fliphtml5.com/cvqq/nhbg/.

The Little Rock Regional Chamber of Commerce engaged over 30,000 individuals through programming and events in 2014. We launched more than a dozen new programs for entrepreneurs and innovators. We welcomed members into our building at a historically high frequency and volume. From meetups to tweetups, we leveraged new technology as well as time-tested networking tools to serve our members and bring new values to their membership.

2014 raised a number of questions. How do we serve our members? What is our value? What works and what doesn’t? We asked our members and we asked our staff questions to find out just who we are as an organization. The Annual Report was designed specifically to address these.

Carefully chosen images of members engaging with members allow the pages to breathe with diversity. Clean lines and organized sections amplify the applause we offer our sponsors through the inclusion of their logos. For the first time, we hear from members that were involved in programs and attended events. Pull-out quotes pull readers into the experience of each event. Member focus sharpens again with a new take on the labeling of group photos.

The Annual Report is for our members. We chose a “soft touch” matte finish cover, not only to increase the book’s life, but to create a better experience for the reader as they review their Chamber’s year.

Partnering with a single Back Cover Sponsor, we turned this ambitious project into a revenue positive member benefit. Pick-up rate at the Annual Meeting increased. As a sales piece, it has energized Member Recruiters. From our Executive Committee to our newest members, the Annual Report has been lauded as an effective and attractive marketing piece.

Who is the Chamber?

This redesigned and reconceived Annual Report offers an answer.

I am the Chamber.

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OFFICIAL CORPORATE SPONSORS
Accrisoft is an Official Corporate Sponsor of ACCE American Express is an Official Corporate Sponsor of ACCE Aventura World by Central Holidays West is an Official Corporate Sponsor of ACCE, the Association of Chamber of Commerce Executives Benfits Trust is an Official Corporate Sponsor of ACCE Citslinc is an Official Corporate Sponsor of ACCE Grow With Google is an Official Corporate Sponsor of ACCE Insperity is an Official Corporate Sponsor of ACCE Market Street Services is an Official Corporate Sponsor of ACCE, the Association of Chamber of Commerce Executives United Networks of America is an Official Corporate Sponsor of ACCE The U.S. Chamber is an Official Corporate Sponsor of ACCE Vistage is an Official Corporate Sponsor of ACCE
SILVER SPONSORS
Avalanche Consulting sponsors ACCE, the Association of Chamber of Commerce Executives CardConnect sponsors ACCE, the Association of Chamber of Commerce Executives Constant Contact POWER 10 sponsors ACCE, the Association of Chamber of Commerce Executives Resource Development Group sponsors ACCE, the Association of Chamber of Commerce Executives YouScience sponsor ACCE, the Association of Chamber of Commerce Executives
Sponsorship and advertising opportunities Association of Chamber of Commerce Executives