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Guide to the Palm Beaches - Chamber of Commerce of the Palm Beaches

2016 ACE: Award of Excellence

The Guide to the Palm Beaches, the Chamber of Commerce of the Palm Beaches' business resource and membership directory showcases the collaborative economic development efforts the Chamber, its members and Palm Beach County government. It presents a comprehensive snapshot of the area's vibrant and thriving business community, as it also represents a dynamic marketing tool that captures the county's assets, industry clusters, county demographics, and features our membership as a true reflection of a diverse economy, and a destination many call home.


Date: February 14, 2017
Organization: Chamber of Commerce of the Palm Beaches
Chamber Website: http://www.palmbeaches.org
City: West Palm Beach, FL
Community Peer Group: Destination Cities
Revenue Category: $900,001-2,000,000

Guide to the Palm Beaches - Chamber of Commerce of the Palm Beaches

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Synopsis:

The Guide to the Palm Beaches, the Chamber of Commerce of the Palm Beaches’ business resource and membership directory showcases the collaborative economic development efforts the Chamber, its members and Palm Beach County government. It presents a comprehensive snapshot of the area’s vibrant and thriving business community, as it also represents a dynamic marketing tool that captures the county’s assets, industry clusters, county demographics, and features our membership as a true reflection of a diverse economy, and a destination many call home.

The goal of the Guide to the Palm Beaches is to promote our rich business climate and “quality of life” Palm Beach County provides. The Guide is an annual publication that also serves as a member directory. As such, it is used throughout the year as a business resource tool, representing the exceptional business environment and diversity of Palm Beach County businesses and presents a welcome invitation to the world to join us.

The Guide to the Palm Beaches has been a respected and valuable resource for more than fifty years. It is the premier publication where the most prominent businesses and CEOs share information that directly impacts economic development, as displayed through the pages of the publication’s content. Further, the Guide allows for our organization to present value added opportunities to our tiered membership levels, with inclusion of additional editorial for higher paid membership levels.

The Guide to the Palm Beaches is innovative and allows us to tell a great story through the use of dynamic photography and design. Besides the exceptional photography showcasing the “quality of life” of our community, we paint a picture showing all the wonderful assets that are available in our community. We have found that through testimonials, showing, documenting and sharing of success stories of Chamber membership, created winning solutions and greater responses to our marketing efforts of the Chamber.

Additionally, upon the delivery of the new issue each year, we premier the publication at the “Mayor’s State of the City Address” allowing for a true impact with the publication, as it is placed on the table setting of over 900 community business leaders. The gathering allows us to reaffirm to the business community our goals and mission for our organization, as we present one of our greatest marketing tools, the Guide to the Palm Beaches.

The publication further delivers a true benefit for the Chamber, as it is 100 percent funded through advertising dollars from business members of our organization, providing our organization an additional non-dues revenue stream of $12,000.00 in profit.

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