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Strategic Communications Plan 2015-18 - Greater New Braunfels Chamber of Commerce

2016 ACE: Award of Excellence

The purpose of this plan is to establish consistent messaging through the creation of a brand theme and targeted value propositions, and provide the strategies to communicate that messaging and market the Greater New Braunfels Chamber of Commerce. The Strategic Communication Plan will serve as the guiding map for internal and external communication, including communication goals and objectives, audiences, messages, media, responsibility assignments, measurements and evaluation.


Date: December 26, 2016
Organization: Greater New Braunfels Chamber of Commerce
Chamber Website: http://ChamberInNewBraunfels.com
City: New Braunfels, TX
Revenue Category: $900,001-2,000,000

Strategic Communications Plan 2015-18 - Greater New Braunfels Chamber of Commerce

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