Marketing & Communications
Marketing & Communications
Effective chamber marketing and communications initiatives tell stories and demonstrate community impact based on your chambers mission and priorities. It also raises awareness for programs and initiatives and sells the value of your organization to key stakeholders like members, sponsors, investors, funders, elected officials and community partners.
In a world of information overload, marketing and communications planning is more vital than ever. Understanding target audiences, segmenting your messages and leveraging analytics to improve communications outcomes are crucial to meeting your marketing goals. Chambers are leveraging emerging digital platforms to raise awareness and tell their stories.
On-Demand Learning
Browse the marketing and communications section of ACCE's on-demand learning catalog to access educational programs, recorded webinars, peer roundtables, publications, toolkits, conference materials, and more. Learn More
Premium Content: Leveraging Virtual Content to Strengthen Community Relationships
When COVID-19 forced a change in the way organizations could operate, the Greater Des Moines Partnership not only switched to virtual events and programming without missing a beat but added value beyond what they were providing members and investors pre-pandemic. In this session, learn how to turn one hour of virtual programming into content that can be used across multiple platforms to boost reach and storytelling capabilities and strengthen relationships with your membership and the community. Learn More
Marketing and Communications Documents and Samples
Visit the ACCE Member Knowledge Exchange to browse a curated collection of economic and community development sample documents, policies, and more. Learn More
Marketing & Communications Division
The Communications and Marketing Division provides chamber communications professionals a forum to connect and share strategies and tactics to improve how their chambers communicate their priorities, tell their stories, market their initiatives and events and more.
- ACCE Staff Contact: Katie Britt, [email protected]
- Online Learning: On-Demand marketing and communications webinars and resources
- Roundtable Call Recordings: Recordings of monthly roundtable calls
